case study
Higher engagement and click-through rates, as well as revenue boost with the help of Audience Connect
contact usA prominent news website was experiencing stagnant ad revenue and needed a strategy to increase monetization without compromising user experience.
Audience Connect deployed a comprehensive ad optimization strategy, incorporating native ads and programmatic placements tailored to the site's content. We also implemented advanced audience targeting to maximize ad relevance.
The seamless integration of ads led to higher engagement and click-through rates, solidifying the site's position as a leader in its niche.
+78%
CTR increase
40%
increase in ad revenue